People all the time ask “What is the key to success”. To be honest there really isn’t some magic key. It’s more of a system or “funnel”. Below I create an image of the typical funnel to success that almost everyone uses to succeed online.

Sales Funnel

Now let me explain to you each step.

Step one is of course getting traffic

• You can get traffic from a number of places such as safelists, traffic exchanges, text ad exchanges, blogs, articles, videos, and social networking sites.

Step two is a lead capture page

• Send all of your traffic to a lead capture page. A lead capture page is simply a page with a form on it that gives a little information about what you are selling or giving away, and makes people curious (so curious that they fill in the forum with their name and email).

Step three is leads

• Leads are simply people who have filled out their name and email address and are requesting more information about your product, service, or opportunity.

Step four is opportunity/product

• After the person fills in their name and email address and becomes a “lead” the next step is to show them the sales page of your opportunity or product. Some people will buy at this point (that’s why the red arrow points to sale) but more then likely most people will not buy so we move on to step five.

Step five is follow-up emails

• Not everyone is going to buy the first time they see your sales page. This is why it’s very important to follow up with them using a series of email messages. These follow up emails will help build trust with your leads, and hopefully turn them into buyers.

Step six is again opportunity/product

• This step your leads are simply getting your follow up emails now. Inside the emails will be links going back to your opportunity/product.

Step seven is a sale!

• After people read your follow up emails and start to build trust with you some not all will buy and convert into sales.

The above is the basic funnel everyone uses to generate sales and a steady income online. Again there is really no secret here but more or less a simple system to follow. Once you build up a pipeline of leads you’ll start to generate more and more sales on a daily basis.